For about a year, I’ve been working with the “Catalyst” team at Envato to design, develop and launch a compelling new subscription for graphic designers, marketers & creatives. Our new product, Envato Elements, beta launched on August 1 and attracted around 10,000 paying subscribers in just over 1 month. That’s a very fast start for a new subscription!
Reflecting on that experience, we identified five (5) factors that were critical to this success. See the article on Medium to find out what they are and why they matter.